Editor-in-chief Mary Trammell sees CSM's enhanced online presence as key to continuing the pursuit of founder Mary Baker Eddy's vision of "journalism that seeks to bless humanity, not injure, and that shines light on the world's challenges in an effort to seek solutions."
Not a bad standard to live up to. "Injure no man, but bless all mankind"—remind me of that when I get cranky. Maybe remind the supporters of Initiated Measure 11 of that as well, as they try to win votes by waging personal attacks on Tiffany Campbell (remind me again—who are the Christians in the room?).
Going online offers some obvious business advantages:
- Instead of waiting for the mail five days a week, readers can get updates 24/7.
- CSM can reach a bigger audience with less investment.
- Websites are cheaper than printing presses.
Oh, what's the connection between the Christian Science Monitor and South Dakota speech activities? Well, for years, a donor from Brookings has paid for CSM subscriptions for every high school in the state with an active National Forensic League chapter. I have thus heard hundreds of extemp speeches backed up with evidence from the trusty Monitor. I have also seen kids loading the buses with big plastic tubs stuffed with expertly organized folders stuffed with CSM articles on everything from the Albanian economy to Zoloft.
As the Christian Science Monitor goes electronic, perhaps we will see those hulking extemp tubs replaced with iPhones downloading the latest CSM right at the tournament. The novi can only hope. ;-)