Pastor Steve Hickey's right: Public Utilities Commissioner Dusty Johnson's elevator pitch is a heck of an ad:
No cheesy music, no schmaltzy imagery of Commissioner Johnson gazing at majestic buffalo or picking wildflowers with his kids along the Keystone pipeline route. Just the man himself, a little humor, and his cut-to-the-chase argument for why he thinks we should hire him again.
And in the Web bonus of the week, we all will be freeze-framing the opening second trying to identify the woman exiting the elevator and the exact expression the producers directed her to make over Dusty's laying that sticker on her bosom.
My PUC vote remains undecided, but I will definitely keep this ad in my folder for the next time I teach job interviews in speech class. Now I want to see the follow-up ad where Dusty delivers this pitch while taking the stairs.
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