It never ceases to amaze me the extent of euphemism surrounding the sex industry. "Exotic dancers"? Come now, let's be honest: they're eye prostitutes. And "gentlemen's club"? Chortle. What is gentle or manly about the clientele of a club featuring live porn?
The businesses bailing on the Big Boys Toy Show are using some honest language. Rachelle Schaap says pulling RV Traveland's sponsorship is about business, not morality:
"We're not trying to make a statement. We're just doing what is right for our business and what we believe in our hearts is the right thing for our employees, our business, and our customers" [Rachelle Schaap, quoted by Ben Dunsmoor, "Sponsors Drop Out; Annual Event Drops Dancers," KELOLand.com, 2009.01.16].
For all Sioux Falls's aspirations to big-city cosmopolitanism, some business owners still read the Sioux Falls market as more small-town South Dakota, where selling with sex just isn't good for business (not to mention your community or your soul). Even a secular humanist like me can feel some relief to know that Sioux Falls isn't quite Las Vegas.
Now if we could just get over all the marekting machismo and trying to convince men that they can compensate for their shortcomings by buying larger, louder toys....